When your company's homepage ranks

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What is SEO? SEO is an abbreviation for "Search Engine Optimization", which is translated into Japanese as "Search Engine Optimization". Simply put, it means taking measures to ensure that your company's homepage appears high in search engine results.  high in search results, it becomes more exposed and more likely to be accessed by users. The first thing you need to do when working on SEO is to understand how search engines work. Google collects information from web pages around the world through a process called "crawling" as described below. Crawl – The process of discovering new or updated web pages. Google discovers URLs in a variety of ways, including following links and loading sitemaps.



Google crawls the web to discover new pages and indexes list of phone numbers them (with exceptions). (Citation: Google Search Central “Glossary” ) As mentioned above, Google uses links to detect URLs. In other words, links also have the role of supporting Google's crawling. Please also check out the "Basics of Google Search" section. Make links crawlable. This allows Google to discover other pages on your site using the links on your page. (Citation: Google Search Central “Basics of Google Search” ) In addition, we will explain more about SEO in the following articles. Related article What is SEO measures? 6 points that beginners should keep in mind when creating a website Types and differences of links Links on homepages can be classified according to the following two classification methods.



Two classification methods Internal and external links Outgoing links and backlinks I will explain them in order. Internal and external links The difference between internal links and external links is easy to understand based on "domain". What is a domain? An address on the Internet. In the case of this media "xserver.ne.jp" is the domain. Difference between internal links and external links Internal links Links that connect web pages between the same domain External LinksLinks directed from one domain to another For example, connect the "top page  and "price page of our company "X Server". It's an internal link.