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Please feel free to contact us. Please contact us for a free consultation or inquiry . What is owned media? We have explained the various types of sites, but we will now explain in a little more detail the owned media that is mainstream among companies. Difference between owned media and corporate website Corporate sites are often mistaken for owned media. In a broad sense, both sites are owned by the company, so they can be described as owned media. However, in a narrow sense, the purpose is different. Corporate Site This site mainly introduces the company's history, overview, and products. Owned media The role is to provide useful information to users, help them understand products and services, and direct them to other sites.
Owned media that grows fans By cell phone numbers list continuing to provide valuable information to users through owned media, users can understand the value of your company's products and services. This makes it easier for people to feel the need to purchase products and services and take action to solve their own worries and issues. Normally, we do not facilitate product sales on e-commerce sites linked to owned media or membership registration for paid content. However, this is different when the effectiveness of a product or service is clear from owned media to users. Users who understand the value and need in advance are more likely to purchase a product or use a paid service.
In online business, no matter how popular your website is, you will not earn any income unless your products and services are sold. Business revenue and conversion rate Conversion rate is one of the metrics for online business. Conversion means closing a deal, conversion, or exchange, but on the internet it refers to the final result, and means purchase or membership registration. In general, the percentage of conversions from owned media is less than 1%. It may seem like a small number, but if the number of users who understand the value of your product or service increases, the number of final conversions will also increase. For this reason, owned media requires techniques called SEO measures.
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